The right response depends entirely on what kind of objection you receive. You might receive a non-substantive objection, in which case the matter is purely administrative. Or, you might receive a substantive objection, which means the examiner finds the mark to be confusingly similar to a previously registered mark or descriptive of the goods and services you offer.
It's best to make sure your response is handled by a trademark expert and addresses the examiner's reasoning directly.
The response must be filed within the deadline stated in the office's notice. Where the objection is substantive, the quality of the arguments and evidence can determine the outcome, so working with a trademark attorney is advisable.
Start with a free assessment of your office action with Trama.