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What if someone copies my brand on online marketplaces?

Senior Trademark Attorney

If someone copies your brand on online marketplaces (such as Amazon, eBay, Etsy, or Alibaba), there are IP reporting systems for registered trademark holders on most of these platforms. Moreover, on Amazon, enrolling in Brand Registry gives the most comprehensive tools. On other platforms, a standard IP complaint form is typically available.

The first step is to report the infringement through the platform's mechanism, providing your trademark registration number and details of the infringing listing. If the platform removes the listing but it reappears, or if the infringement is systematic, a cease and desist letter to the seller is the next step.

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Stories of our clients: Eonce chocolate

“We focus on making simple and delicious chocolate, ethically sourced and without additives. That’s the real alchemy where you take something that does not exist and turn it into a reality that people can see, taste, touch and smell.” Jose and Julie first met in Culinary School in Seville and it has been their dream come true to establish Eonce Chocolate, a delicious brand proudly protected by Trama.