Who should own my trademark - me or my company?

Photo of Jan Buza

Written by Jan Buza

Co-founder of Trama

It is usually advised to tie the ownership of a trademark to a company since that is the entity that will most likely be using the mark in commerce. Please bear in mind that if a trademark is not used by its owner within a set period of time, it runs the risk of being revoked.

In case of an existing trademark with an individual as the owner, an ownership transfer can be performed. Another option may be to keep the ownership as is but draw up a license agreement between the individual as the owner and the company as the user.

There are more benefits to having your company be the trademark owner, which you can find in our article Should I apply for a trademark in personal or business name?

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