After registration of a trademark in US, is it or can it still be accepted for registration in a different country like UK or Canada even after 3 or 4 years?

Global market value of the gaming industry is estimated at $203 billion and is expected to increase up to $545.98 billion by 2028 [1]. Nearly two thirds of all adolescents and adults admit playing video games on at least one platform [2]. Thought-provoking insights in this article highlight the crucial role of brand protection through trademark registration in order to amplify the success of game developers!

All architects have their own unique style. Successful projects speak for the architect and provide the most effective marketing strategy. In the field of architecture, it is the name of the architect which communicates quality and provides the basis for the brand’s success. Learn more about the story of ForZet, an architecture and design studio that has allowed Trama to help their brand protection efforts.

Taking a creative spin on an already established and renown brand may seem as a good strategy for devising a name for a startup company but it may backfire. This article summarises one of the contemporary cases in this area, revealing that Airbnb’s trademark protects the company against unexpected threats.