To what extent is the success of trademark registration dependent on the scope of classes included on the application?

Filing for trademark registration is something anybody can do with a single online application. Many business owners, however, decide to wait with trademark registration because the process can appear quite complicated at first sight. Applying without a legal representative can be a difficult and time-consuming process. Mistakes and errors are easy to make and can lead to weak trademark protection or the rejection of your trademark registration altogether.

Taking a creative spin on an already established and renown brand may seem as a good strategy for devising a name for a startup company but it may backfire. This article summarises one of the contemporary cases in this area, revealing that Airbnb’s trademark protects the company against unexpected threats.

From travellers, for travellers. A simple, yet powerful, motto underpins the convenient services provided by Greca, an online travel agency, founded by Greca Guido Colombo. “Even with a pandemic and a war, people are still trusting us with their dreams” and it is our pride at Trama to help protect this exciting travel agency.