How should I choose a trademark watch solution?

Photo of Igor Demcak

Written by Igor Demcak

CEO & Legal Mind

When selecting a trademark watch solution, you may want to consider the following:

  • Watch reports frequency
  • Markets covered
  • Scope of monitoring - trademark watch solutions can range from simple to complex and may cover trademark databases, web domains, online marketplaces, and other channels.
  • Takedown options - uncovering infringement is only the first step to protecting your brand; you also have to have means of enforcement. Ask your provider if they also offer assistance in dealing with violation their solution uncovers. Inquire about the pricing structure also.
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