How do I learn about trademark infringement?

Photo of Jan Buza

Written by Jan Buza

Co-founder of Trama

Even if your brand is protected by a trademark, it's still your responsibility to track the market for instances of infringement. In some cases, loyal customers will report infringement; however, depending on you or them stumbling upon copycats is not advisable.

Some IP offices will notify the owner if the examiner evaluates a new trademark application and believes it to be confusingly similar to the owner's trademark, lower the chances of infringement posed by new trademark applications.

For a more comprehensive approach, trademark infringement can be monitored by so-called trademark watch services. These scour the web, online marketplaces and trademark databases to discover potential violations.

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