Written by Jan Buza
Co-founder of Trama
If you are considering registering a logo trademark, you may have come across a recommendation to submit a black-and-white version of the logo. This is so that the trademark covers various colour versions of the logo.
However, we have to point out that this recommendation varies from jurisdiction to jurisdiction, and different IP offices approach the question of colour as a distinct identifier differently.
In the US, Canada, Australia and New Zealand, it is generally recommended to submit the logo in black and white. However, in the EU or the UK, registering the trademark in black and white doesn't automatically protect different colour combinations. Here, it's generally advised to submit the colour version primarily used in connection with the goods or services the trademark is intended for.
Most of my clients are Irish and American, would you recommend the Irish & US or EU & US trademark?
What is better - owning a trademark as a sole proprietor or an LLC?
What is the best way to register a trademark in multiple countries?
I want to register a NZ trademark in one class; how much would that cost?
Can I register a trademark in the US and Europe without being a resident in any of them?
If a trademark has multiple owners, how are the rights and responsibilities shared?
What is the price of an additional trademark class in China?
Does the cost of trademark registration depend on the number of classes?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.
