I already bought the website names for the brand, should I also register a trademark?

There is a myriad of reasons why trademark registration is of a crucial importance for media companies. This article presents a concise summary of 12 key reasons why every agency forming the public opinion should think about registering for a trademark.

Taking a creative spin on an already established and renown brand may seem as a good strategy for devising a name for a startup company but it may backfire. This article summarises one of the contemporary cases in this area, revealing that Airbnb’s trademark protects the company against unexpected threats.

What happens when an internationally well-known luxury fashion house goes against a small family-owned Welsh brewery? As it turns out, a lot of unexpected things.