How do I ensure that my logo is suitable for trademark registration?

Photo of Tomas Orsula

Written by Tomas Orsula

Senior Trademark Attorney

To ensure that your logo is suitable for trademark registration, it is important to focus on two main aspects: distinctiveness and uniqueness.

  • Distinctiveness: Your logo should be visually distinct and not similar to logos that are already registered or commonly used in your industry. It should stand out and be easily recognizable, making it a strong identifier of your brand.
  • Uniqueness: Conduct a thorough search to ensure that your logo does not infringe on the rights of others. Look for similar logos or trademarks in the same or related industries. A unique logo increases your chances of obtaining trademark protection.
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