Written by Jan Buza
Co-founder of Trama
Once you pay for trademark registration and the process is finalized, your trademark is valid for ten years. The price for the registration consists of the government fees charged by the respective IP office and the service fees paid to the law firm representing you (if you don't file your application yourself). During the ten years starting from the registration date, no maintenance is required, and no extra fees are charged.
However, if you wish to keep your registration alive, you should renew your trademark before the ten years are up. The renewal fees vary depending on the specific jurisdiction, as every IP office has its own fee structure.
There is one exception which is the US. Here, you have to prove that you are using your goods/services in commerce between the 5th and the 6th year from the registration date. You will be asked to submit the evidence to the USPTO, which also involves paying follow-up fees.
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Ghana’s music festival Afrochella is accused of trademark infringement in a lawsuit filed by organizers of Coachella Valley Music and Arts Festival. This is not the first Goldenvoice, the company behind Coachella, have appeared in headlines for enforcing its trademarks, showing that music festivals are just as adamant about their intellectual property rights as any other brand.
It has been some time since Meta (former Facebook) has announced its change of the business name [1] and also much wider transition of its activities into metaverse. Since then, much has been written about that but let us allow some additional thoughts on “Why Meta?” and what does it mean from the trademark perspective.
Creating a business is not an easy job. From sketching out the business plan to choosing the name and logo, the whole process requires a lot of time and effort as nobody would want this amount of planning to go to waste. This is why business owners shouldn’t brush over one of the most important steps in the process of establishing their company – registering a trademark.
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.
