What trademark classes are used in the UK?

Two sailing enthusiasts, Thomas Guy and Chris Jacobs, have developed an app for fellow sailors, allowing them to capture their experience in one place. SailTies brand has instantly become loved by the sailing community and naturally, its founders have smartly focused on brand protection through trademark registration from the very start! Read the full story of turning a sailing hobby into the beloved app.

“I could certainly score that goal, I can’t believe he missed!” Now, this is a thought everyone of us certainly has had and Null Boundaries Gaming, founded by Zacharia Hildreth, puts it to a real test - bringing VR game simulation to the public, allowing for a more immersed experience of what it actually feels like to be in the game! Read the full story of another brand protected by Trama - Null Boundaries Gaming.

There is a myriad of reasons why trademark registration is of a crucial importance for software companies. This article presents a concise summary of 12 key reasons why every developer of software solutions should think about registering for a trademark.