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When will I receive the trademark application number (for Amazon)?

Senior Trademark Attorney

The serial number (application number) is typically recorded in the IP office's public database within a few business days of the application being filed. You can check the relevant IP office's trademark search tool to confirm when the number is visible.

Once the number appears in the database, it can be submitted to Amazon Brand Registry. You do not need to wait for the application to pass examination or receive a registration certificate.

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