We’ve noticed a company in our sector (in the USA) recently rebranded with a name or logo very similar to our registered trademark. What should we do?

Photo of Igor Demcak

Written by Igor Demcak

Founder & Trademark Attorney

There are several ways to address this situation, depending on the specifics. If the other company has filed a trademark application, you may be able to formally oppose it. Alternatively, if they are already using the mark, sending a cease and desist letter demanding they stop commercial use can be an option.

Trama’s legal team can help by assessing the situation, recommending the best course of action based on the level of infringement, and assisting with filing an opposition or sending a cease & desist letter as needed.

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