Is it worth going forward with the trademark registration given the high risk of opposition?

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Written by Tomas Orsula

Senior Trademark Attorney

The answer depends on numerous factors. If the risk of receiving an opposition is high, it is worth considering whether rebranding is an option for you. Opposition proceedings are costly, and in many jurisdictions, the winning party may request the reimbursement of some of the costs of the opposition proceedings.

The chance of receiving an opposition also depends on factors such as whether the possible opponents are big companies, whether their marks are well known, whether these are figurative or word marks, and to what extent the goods and services' lists coincide with each other.

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