Written by Tomas Orsula
Senior Trademark Attorney
There isn’t a single best way to expand your protection to the rest of the world, but, depending on the number of countries you’re interested in, here’s what you can do:
If you are extending protection to fewer than five countries, filing direct national applications through local attorneys in each jurisdiction is typically the more straightforward approach. Each application is filed independently and is not linked to your US registration.
If you are extending to five or more countries, consider going through the Madrid System. Your US trademark can serve as the base mark for an international application through WIPO. With this type of application, you can designate 130+ member countries in a single filing. Keep in mind that each designated country still examines the application under its own rules, but the filing and renewal processes are centralized.
If you file within six months of your original US application date, you can also claim Paris Convention priority in each new jurisdiction, backdating protection to your US filing date.
Plan your international trademark strategy with Trama; free initial consultation available.
Is it better to register trademarks in more countries at once or could this be done in a staged way?
In which countries should I register the trademark to sell globally?
Should I get a trademark when my business expands to a new country?
Do I need to get a trademark in China if I export my products from there?
Does the cost of trademark registration vary between countries?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.
