
From Kimono, through #KimOhNo, to Skims: A branding nightmare for Kim Kardashian
#KimOhNo became a symbol of the backlash to Kim Kardashian’s attempt to register a trademark for her new line of shape wear, Kimono.
You can base your decision on multiple factors, such as which countries are your website visitors from, where you have the biggest social media presence, where your company is based, what are the biggest markets etc.
You can choose a couple of countries to register in first. It is always possible to expand your registration at a later date. It might be tricky to choose where exactly you want to protect your brand if you post your content digitally. Unfortunately, there is nothing like a global trademark or a global package.
The most important thing is to start somewhere. You can consider your budget, make research on prices and legal services and make a final decision.
Should I trademark my logo, name and slogan at the same time?
What is the price for 2 or more trademark classes in the US?
How should I proceed, given there's already a similar registered trademark?
What can differentiate my trademark from a very similar trademark?
Someone already owns a trademark similar to my brand. What should I do?
What if my company name is already trademarked by someone else?
What should I submit as a specimen if I provide e-commerce services instead of producing goods?
Can I register a trademark in the Netherlands only, or do I have to go for the Benelux trademark?
Can anyone use the Madrid System to register a trademark internationally?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.