
Youtube set to protect trademarks of influencers shaping the society
Support services provided by YouTube now extend to automatic protection of a registered trademark for all videos and channels.
The selection of relevant classes of goods and services represents a key part of the process of drafting a trademark application. In essence, the scope of protection of a registered trademark is defined by the specific classes of goods and services and as such, it is highly recommended to include goods and services that your brand offers at the present moment as well as those that you are planning to expand into in the near future. The inclusion of an excessive number of trademark classes however also increases the risk of a trademark application being refused. This is mainly caused by the fact that owners of previously registered trademarks have the right to oppose new trademark applications should they view them as closely similar in terms of both the resemblance to their own brand and the overlap in the specific goods and services offered.
As a result, achieving the right balance between the broad scope of protection for the goods and services offered by a brand and the specific selection of trademark classes to minimise the risk of an application being refused is one of the key strategies for ensuring successful trademark registration. To give you a better insight into the most relevant classes of goods and services for virtually any business, we have put together recommendations for individual industry sectors as part of our Class Assist.
What if my company name is already trademarked by someone else?
What is the price for 2 or more trademark classes in the UK?
What is the price of an additional trademark class in the US?
After my wordmark is registered, can I apply different fonts to it?
What is better - owning a trademark as an individual or as a business?
What is the price of an additional trademark class in the EU?
If the intellectual property office dismisses my application, will I get a refund?
Does having a specific font matter when registering a word mark?
Should I register my company first before trademark registration?
Support services provided by YouTube now extend to automatic protection of a registered trademark for all videos and channels.
With the recent rise of luxury resale, we can also see increased counterfeit products, with fashion brands being a favourite target. As the trend is likely to continue in the upcoming years, the fashion industry faces an increased risk of facing even more losses due to fake luxury merchandise. How can fashion brands protect themselves and ensure cosumers are getting authentic product?
Kickresume is an example of a successful startup business created by Tomáš Ondrejka and Peter Ďuriš. This online tool for the creation of CVs has already helped more than 1,000,000 users get their dream job. It is the easy-to-remember name of Kickresume that has fostered the growth of this project. At the same time, it was the fear of the possible need to rebrand a successful business name that highlights the importance of brand protection efforts in the early stages of startup companies.
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.