Back to Using your trademark

Is there any specific placement I have to use for the symbol ®?

Photo of Tomas Orsula

Written by Tomas Orsula

Senior Trademark Attorney

No, the placement of the ® symbol does not adhere to any specific rules. For example, the USPTO advises putting it "anywhere around the trademark". Most brand owners choose either upper-right or lower-right corner placement.

The only regulation you have to keep in mind is that in most countries, you are only permitted to use the symbol after your trademark has been registered with the corresponding intellectual property office and not sooner. You can use the ™ mark instead before your application gets approved.

Also, you can only use the ® symbol with the exact version of the mark that was registered, i.e. if you have multiple versions of your logo but only registered one as a trademark, you can only use the ® symbol with that version.

Registration icon

Register your trademark in 3 simple steps

Trademark registration process made seamless, thanks to our experienced trademark attorneys and technology.

Related questions

Related articles

Eco

Brands and environmentalism: EUIPO study reveals surge in 'green' trademarks

Increasing environmental concerns lead to shifting consumer behavior, and many brands address these concerns by registering ‘green’ trademarks. The results of the study conducted by EUIPO in 2021 found a 900% increase in green trademarks being filed, demonstrating that “growing interest in sustainability is indeed reflected in the EUTMs filed at the EUIPO [1]. Read about the current green trademark trend in the EU in this article.

sean-do-EHLd2utEf68-unsplash

Brand protection advice for the gaming industry: Why, what, where, when & how to register a trademark

Global market value of the gaming industry is estimated at $203 billion and is expected to increase up to $545.98 billion by 2028 [1]. Nearly two thirds of all adolescents and adults admit playing video games on at least one platform [2]. Thought-provoking insights in this article highlight the crucial role of brand protection through trademark registration in order to amplify the success of game developers!

Explore all resources

Advice icon

Haven't found what you are looking for?

Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.

Help