Will my brand be protected by a trademark if an identical name is already registered in a different class?

There is a myriad of reasons why trademark registration is of a crucial importance for musicians and bands. This article presents a concise summary of 12 key reasons why every brand in the music industry should think about registering for a trademark.

McDonald’s, or “McBully, as labelled by Pat McDonagh, the founder of Irish chain of fast-food restaurants Supermac’s, has suffered another defeat. Following the previous loss of its “Big Mac” trademark, the use of “Mc” is no longer protected by trademark.

Many entrepreneurs still consider trademark registration to be the least important step in the process of establishing their brand. This can become a big issue. Not registering a trademark from the start leaves a company vulnerable to potential copycats and other forms of brand infringement that can significantly damage its reputation and hamper growth. Here are 5 main risks associated with not registering a trademark that can be detrimental to your brand