What steps should I take if another business registers a name similar to my brand?

Photo of Tomas Orsula

Written by Tomas Orsula

Senior Trademark Attorney

If you discover a business with a similar brand name, start by gathering evidence of the conflict, such as the registration details, your trademark certificate, and any examples of customer confusion or harm caused by the similarity. You can try reaching out to the business to resolve the matter amicably. If this fails, file a formal dispute with the relevant register, demonstrating your prior rights and how the name infringes on your brand. Legal action may be necessary if the register’s dispute process does not resolve the issue.

Trama offers end-to-end support for such cases, from identifying infringing registrations to filing disputes. Our expertise ensures the process is handled professionally and efficiently, protecting your brand while you focus on growing your business.

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