How do I monitor business registers for infringement of my brand?

Photo of Tomas Orsula

Written by Tomas Orsula

Senior Trademark Attorney

Monitoring business registers for brand infringement involves regularly reviewing local, national, and international business databases for names that are identical or similar to your brand.

Start by conducting keyword searches for your brand name, alternative spellings, and variations. Many business registers offer online tools or paid services to track new registrations and notify you of potentially conflicting names. For ongoing monitoring, consider using automated alerts or third-party watch services to save time and ensure consistent tracking.

Trama simplifies this process by providing advanced monitoring services for business registers. We continuously scan and identify similar or infringing names in key registers, alerting you to conflicts before they escalate, so you can protect your brand effectively.

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