Application success rate in Vietnam: 5 year trend
Vietnam’s trademark application success rate over the past five years shows a notable downward trend, averaging 56.05%. The decline in 2023, in particular, is sharp and worth closer attention.
Applications filed in | Registered | Filed | Success rate |
|---|---|---|---|
2019 | 35,434 | 53,357 | 66.41% |
2020 | 35,987 | 55,135 | 65.27% |
2021 | 32,934 | 52,269 | 63.01% |
2022 | 32,626 | 55,132 | 59.18% |
2023 | 16,576 | 58,075 | 28.54% |
Total (average) | 153,557 | 273,968 | 56.05% |
The significant drop in 2023 suggests possible changes in examination practice or increased scrutiny from the IP office, making it especially important for applicants to stay informed and well-prepared.
Comparison to major IP Offices in the region
Vietnam’s average trademark application success rate of 56.05% places it somewhat lower than its neighboring countries such as Japan (78.78%) and India (60.41%), but higher than the Philippines (51.84%) and Bangladesh (24.33%).
Country | Office code | Success rate |
|---|---|---|
Vietnam | IP-VIETNAM | 56.05% |
Japan | JPO | 78.78% |
India | CGPDTM | 60.41% |
Philippines | IPOPHL | 51.84% |
Bangladesh | DPDT | 24.33% |
Several factors contribute to Vietnam’s relatively moderate success rate:
Procedural delays and backlogs: Vietnam has experienced examination backlogs in recent years, which may result in higher rejection rates or more provisional refusals.
Increase in pro se applications: A growing number of filings from individuals and small businesses without legal representation can lead to errors in classification, improper use of Nice classes, or incomplete documentation.
Transitional policy changes: Amendments to Vietnam's IP Law (effective January 2023) may have affected examination practices and contributed to the abrupt drop in acceptance rate in 2023.
How to maximize your chances of registration success in Vietnam
Given the relatively lower success rate of 56.05%, applicants should take extra care to enhance their chances. To improve your likelihood of approval, it’s recommended to begin with a comprehensive trademark search to identify any potential conflicts. Ensure that your mark is distinctive and not merely descriptive, and clearly define the goods and services associated with your application.
Working with a qualified trademark lawyer is one of the most effective ways to increase your chances. A trademark lawyer can help navigate the complexities of the IP Vietnam process, respond effectively to Office Actions, and build a solid filing strategy from the start.
If you are currently preparing to submit your first trademark application, we’ve put together a detailed guide on how to strengthen your chances of success, with multiple pieces of advice directly from our trademark lawyers with years of experience. You can also take advantage of Trama’s free lawyer’s check to receive expert feedback on your trademark and guidance on the best steps forward.
