Application success rate in Mexico: 5 year trend
Over the past five years, Mexico has maintained an average trademark application success rate of approximately 71.62%. This rate has been fairly stable, with a notable improvement from 2019, when it was just over 64%, to consistently above 70% in recent years. This reflects a trademark system that balances rigorous examination with practical pathways for applicants.
Applications filed in | Registered | Filed | Success rate |
|---|---|---|---|
2019 | 85,939 | 133,370 | 64.44% |
2020 | 103,277 | 139,357 | 74.11% |
2021 | 126,921 | 172,179 | 73.71% |
2022 | 122,531 | 168,396 | 72.76% |
2023 | 132,673 | 184,454 | 71.93% |
Total (average) | 571,341 | 797,756 | 71.62% |
Comparison to major IP Offices
Mexico’s trademark success rate of about 72% places it below the EU (90.80%), but comfortably above the US (56.91%) and Canada (50.76%).
Country | Office code | Success rate |
|---|---|---|
Mexico | IMPI | 71.62% |
The United States | USPTO | 56.91% |
Brazil | INPI | 57.15% |
Canada | CIPO | 50.76% |
The European Union | EUIPO | 90.80% |
Key factors influencing Mexico’s success rate include:
Detailed Examination Process: IMPI applies both absolute and relative grounds for refusal, focusing on distinctiveness and potential conflicts with existing marks. This thorough process can lead to office actions, but also fosters clarity and legal certainty.
Growing Trademark Activity: As Mexico’s market expands, trademark filings have increased, contributing to a more competitive environment but also encouraging applicants to be more diligent in preparation.
How to maximize your chances of registration success in Mexico
Although the success rate is relatively strong, nearly 3 in 10 applications are refused. To improve your likelihood of approval, it’s recommended to begin with a comprehensive trademark search to identify any potential conflicts. Ensure that your mark is distinctive and not merely descriptive, and clearly define the goods and services associated with your application.
Working with a trademark attorney familiar with IMPI’s processes can significantly increase your likelihood of success. Experienced professionals can help respond effectively to office actions and guide your filing strategy.
If you’re preparing to file a trademark in Mexico, we offer a detailed guide compiled by IP experts. You can also use Trama’s free lawyer’s check to receive expert feedback on your trademark and tailored advice on next steps.
