Trademark registration in India - The ultimate guide

One of the critical advantages of starting a business in India is its vast population and large market without boundaries with well-established logistics. India also remains one of the essential countries for trademark registration for international businesses due to continuing proliferation of copycat brand names. While Indian law does provide protection to unregistered trademarks, registration is always advised, as enforcement of registered trademarks and dispute resolution is considerably easier and cheaper.

The Office of Controller General of Patents, Designs, and Trade Marks (CGPDTM), India’s IP Office, is the government agency administrating the issuance and management of all IP rights in India. It is located in Mumbai and oversees the work of all its branches located across different cities in India, and each specialised in a specific IP right.

India is a so-called ‘First-to-Use’ country, meaning India’s IP Office grants trademark rights to the first entity to use the trademark in association with the sale of goods or services on the market.

The trademark registration process can be completed within 6 to 24 months, depending on whether there are objections or oppositions by a third party after filing the application or not.

The fees for trademark registration in India are:

For Individual / Start-up/ Small Enterprise

For the other applicants per each class and each trademark

Applications for the registration of IP rights such as patents, trademarks or design rights can be filed by the applicant directly. It is, however, always recommended to go through a specialised IP agent to ensure the greatest probability of success of the application. Foreign applicants which do not have an address or place of business in India must be represented by a local agent.

1. Create a distinctive sign

For a trademark to be eligible for registration, it has to meet specific criteria, one of them being distinctiveness. As the purpose of a trademark is to distinguish a recognisable source of goods or services to the consumer, only a sign with at least a minimum level of a distinctive character can achieve this purpose without consumer confusion. The more descriptive or customary a name, logo, or any other brand elements are, the less likely they will be registered by India's IP Office. You can learn more about registration requirements and the distinctiveness of trademarks by visiting our Trademark Academy.

2. Conduct prior search

Another important step in applying for a trademark is ensuring that it is not confusingly similar to already registered marks. Many starting businesses that tried to register their trademarks without prior research have either suffered rejection directly from India’s IP Office or received opposition from their competitors who registered their marks prior to them. In trademark law, those owners who filed their trademarks earlier have way stronger positions over all the similar marks applied for later (as the owners of prior rights can, for example, attack the new applications in the opposition proceedings), even if the registration process was not yet completed. As a result, India’s IP Office, in general, recommends searching their trademark database before submitting an application.

3. Submit an application

After conducting a search, the process of filing the application for registration follows. The application must be filed in Form TM-A either online on India’s IP Office official website or physically at the Trademark Registry Office according to one's jurisdiction. In your application, you must provide details of your trademark and the list of goods or services you want to protect under your trademark. Therefore, all the Nice classes and their respective individual terms you wish to register must be included. 

After filing your application with the India’s IP Office, it will go through several stages:

The application is assigned to the examiner in the Trademark Registrar Office, who assesses the whole application and provides a trademark examination report. The application can be accepted or may be sent to resubmission, for more clarification. However, if the applicant is dissatisfied with the decision of the Trademark authority, he can appeal against the decision of the trademark examiner before the Intellectual Property Appellate Board.

If the examiner has accepted the application, it will be published in the Trademark Journal which will remain there for 4 months. Publication of such an application is done so that within the time period stated above, any third party can see it and if they want they can file an opposition against this new application.

When there is no opposition to the new application, a trademark registration certificate will be prepared and sent to the applicant. Once the India’s IP Office releases the certificate, the trademark is considered to be registered.

Within four months of the first date of publication in the Trademark Journal , any third party which owns a similar mark may file a notice of opposition to a new trademark application.

The trademark registrar would issue a copy of the trademark opposition notice to the applicant after the opposition notice was filed with the registrar. The applicant has a possibility to file a counter statement within two months of receiving the opposition notice. The trademark application will be "abandoned" if the trademark applicant fails to file the counter statement within the specified time frame.

After the evidence filing stage, the registrar will send notices to both parties stating the date of hearing, which shall be at least one month after the date of the first notice. The hearing is based on the opposition notice, counter-statement filing, and evidence submitted. The registrar hears the case, and if any of the parties fails to appear for the hearing, the registrar will rule against them.

The registrar decides whether the opposition was successful based on a review of the evidence submitted and a hearing of both parties, and thus whether the trademark should be registered or not. However, a party who is dissatisfied with the registrar's decision may appeal it to the Intellectual Property Appellate Board.

Time: Opposition proceedings can take as long as two to four years or even longer.

Cost: The fee for application for a notice of opposition: for E-filing: ₹2,700 (approx. $33); 

for Physical filing: ₹3,000 (approx. $37). You may be liable for additional legal fees if you have an attorney acting on your behalf. If your opposition is unsuccessful, you may also be liable for a part of the other party's costs, depending on the circumstances of the case, which can drive the final cost of the opposition procedure to tens of thousands of dollars. 

From 2019 to 2023, India's trademark application success rate averaged 60.41%. The success rate is influenced by several factors, including:

Trademarks are valid and enforceable in India for 10 years from the date of filing of the application. Trademark rights can be renewed every 10 years. Renewal fees are ₹9,000 (approx. $111) per each class and each trademark. 

An application for renewal can still be filed within 6 months (known as the grace period) from the expiration of the date of registration by payment of an additional surcharge fee of ₹4500 (approx. $55) per class. If an application for renewal is not filed within the 6 months grace period from the expiration of the date of registration, the trademark registration is deemed to have expired and the trademark shall be removed from the register of trademarks.

When it comes to filing your trademark application in India, there are three main paths: going through WIPO (Madrid System), filing directly, or using a dedicated service like Trama.

WIPO allows you to file a single application that can cover multiple countries. However, it’s built around your “home” trademark—if that original application is rejected or withdrawn within the first five years, all the international filings linked to it are automatically canceled. You also have to choose from a limited list of goods and services, which often don’t fully capture what your business offers. That limitation alone can lead to weaker protection and more conflicts down the line. Lastly, if any trademark office raises an objection against your application, you’ll need to hire a local attorney yourself to resolve the issue.

Direct filing, on the other hand, avoids the dependency on your home trademark and gives you full flexibility in how you define your products or services. But it’s also more expensive and time-consuming if you're targeting more than a few markets, since each country requires a separate application.

That’s where Trama steps in with a smarter, more flexible solution. We tailor each trademark strategy by combining both WIPO and direct filing, based on what works best for your business. Need protection in countries not covered by WIPO? We file direct. Only targeting a few markets? We avoid the WIPO base fee entirely. Want help with objections? Our network of local attorneys is always just a click away.

In short: Trama gives you the best of both worlds—global coverage, cost efficiency, strong protection, and expert support—without the compromises of doing it alone. Find out more about filing your trademark through Trama.