
When should I register my trademark?
Timing is everything, and this is especially true when it comes to trademark registration. Choosing to trademark your brand at the right time is much more important than you would think.
Detailed overview of item "All purpose lubricants", which is part of Nice class 4
The list of accepted terms for specifying the applicant's goods / services offered under a given brand varies between individual IPOs. Find out more about the corresponding terms in different countries.
Intellectual property office name | Item name |
---|---|
EUIPO | All purpose lubricants |
USPTO | All purpose lubricants |
CIPO | N/A |
IP Australia | N/A |
The following G&S items are often used in combination with the selected item, extending the level of protection for the applicant.
Timing is everything, and this is especially true when it comes to trademark registration. Choosing to trademark your brand at the right time is much more important than you would think.
Your trademark is the face your brand. Trademark registration helps your customers to identify the goods and services you offer and differentiate them from the ones offered by your competitors. It is then essential to make sure that your trademark is distinct and recognisable enough to represent your brand.
Brands tend to evolve and undergo numerous changes over time. Many companies have changed their names to cater to a larger audience, either by altering their original logos for a more modern look or abandoning controversial words in their slogans. As the company expands beyond its planned offerings of goods and services or decides to take a different direction altogether, usually what follows are certain changes or even complete rebranding. A common question is then: can trademarks change over time? Well, it depends.
All goods & services are categorised into 45 Nice classes
The selection of classes defines the scope of trademark protection
Tailor-made selection of relevant classes for all our clients