Case Study: Electronics Industry

Our client started facing issues after they expanded their product line to online platforms like Amazon. They began to see multiple listings of their products from sellers who were offering fake versions. These products looked very similar to their real items, with the same images and product descriptions, but they were being sold at much lower prices.

Even though the company had a registered trademark, they had trouble identifying and taking action against these fake sellers. Many of the listings used slightly different brand names or altered the product details to avoid detection, making it difficult for the company to track them down.

When a brand like this reaches out to Trama, the first step is understanding what’s happening and how much damage has already been done. Here's how we typically respond:

We start by checking your trademark status to confirm what we can act on. Then, our team looks across major platforms - like Amazon, Etsy, and social media - to find any listings, profiles, or stores misusing your brand.

Once we’ve mapped out what’s happening, we walk you through the findings clearly. You’ll see what the risks are, where they’re coming from, and how serious they may be. And most importantly, you choose how to respond.

From our experience, the combination of Warning Letters and takedown requests resolves about 97% of cases - often without the need for further legal action. Whatever your decision, we handle the next steps for you - making sure each case is followed up properly.

Once the initial threats are dealt with, we stay in your corner - monitoring your brand online and flagging new issues early, so you’re not caught off guard again.